The digital footprint is very important for all of us in the digital era. We all need a positive footprint. In this article, I will show you how to have a positive digital footprint, how to improve the digital footprint, uses of a digital footprint, etc.
Let’s jump into the deep
How to Create a Digital Footprint
In this digital era, everyone needs a digital footprint. There are many ways to create your first digital footprint such as creating a LinkedIn profile, blogger profile, Twitter profile, a profile website, etc. If you are an employee or employer, a LinkedIn profile is the best way to create your first digital footprint. Creating a profile website is also a very good idea for professionals who want to create their first digital footprint.
How to Have a Positive Digital Footprint
As you have completed your profile on LinkedIn or made your profile website, now it is very important to have a positive rating. Here are some tips to boost digital footprint:
Online Courses
You should join professional online courses for improving your digital footprint. When you will get online certificates it will be an achievement for your profile. LinkedIn, udemy, skillshare, masterclass, etc are good places for joining online courses.
Professional Skill Test
If you are very new in the digital world and already created your LinkedIn profile then go to the next step. Join the skill test program at LinkedIn. You will get a LinkedIn skilled badge when passing the skill test. This badge will appear on your LinkedIn profile. LinkedIn skill badge makes a very important role to have a positive digital footprint.
Rank Your Profile Website
Profile website is another great way to have a positive digital footprint. When your profile website will get ranked on the 1st page of Google, you will become more trustworthy. Ranking on the top page of SERP always makes a brand value.
If you want to rank your profile website on the top page of SERP, you need to do SEO for your website. You can hire an SEO expert for getting ranking the profile website on the top page of SERP. You can also optimize your website by reading the blog “Search Engine Optimization – A Complete Guideline for Beginners”
Online Reviews
There are many professional websites where you can get reviews. These reviews are very helpful for having a positive digital footprint. Goodfirms, Clutch, shortlist, etc. are great websites for having positive reviews as well as promoting yourself. Here are some tips for you to have positive reviews:
- Add the work that you have completed for others
- Mention the email address, phone number, and website URL of your clients
- Invite your clients for giving reviews
- Give them a positive reply to the reviews.
If you are a local entrepreneur or local service provider, you can create a Google business page at GMB. On the google business page, you can get your customers’ reviews.
Yelp is also another good place for having customers’ reviews for your business or services. Here are some tips for you to get positive reviews from your customers on Google’s business page and Yelp.
- Make a lucrative profile at GMB and Yelp
- Share your profile link with your customers
- Request them to give a positive review about your service or business
- Give them positive feedback.
Social media platforms are another great place for having a positive digital footprint. Here are some tips you can follow to have a positive digital footprint:
- You should not post or comment on anything negative on social platforms.
- Your post or comments should be helpful for others on social media platforms.
- Use verified accounts such as Facebook blue verified.
- Always maintain a privacy policy.
How to Utilize Your Positive Footprint
You have to capitalize the positive reviews after you have earned them from your customers. You can display the reviews on your profile website and social media profiles. It will make your digital profile more strong and positive.
Why You Need Digital Footprint
In the year 2011, people were using PowerPoint for presenting their profiles. But now in 2021 entrepreneurs want to see profiles online. Your profile website is one of the great examples of a digital profile.
In 2021, you don’t need to carry a hard copy of your resume for facing interviews if you have a good digital profile. Now anyone can check your profile, career track, positive sides, and negative sides online.
Just think about 10 years back, in 2011, all the professionals gave their references in their resumes. Employers checked the review of the said professional with the references. If the review was good, the professional got employed.
But now in 2021, employers are not interested to see a hard copy of their resume. They want to see a digital profile or resume. In the digital profile, employers can check the reviews, online certificates, skills with some clicks.
If your digital profile or resume website ranks on the 1st page of SERP with a keyword like “Digital Marketer and SEO Expert in Bangladesh” or “SEO Expert in Bangladesh”, then you will be more valuable to the employers.
You can be a step ahead of your competitors if you can present a digital profile or resume website.
End Words
I hope you already understand the importance of having a digital footprint, how to get it, and the uses of it from this article. So what you are waiting for? Build your own profile in LinkedIn, create your own profile website and start getting reviews. If you have any confusion or need help you can contact me here. You can also read blogs about personal growth from selfgrowth.com for your personal improvement.